Harderwijk (Gelderland)
Client
Heerlijk Harderwijk
Task
Develop an interactive inspiration wall about Hanseatic city and water in Harderwijk
Result
Inspiration wall at TIP Harderwijk (December 2023)
The question
Harderwijk is a historic city at a special crossroads between Veluwe and Randmeren. It has been known as a Hanseatic city since 1252 and the traces of that time are still visible. Water still plays an important role. In water recreation, the Waterfront, Dolfinarium and the harbour etc.
Harderwijk has a physical Tourist Information Point in the centre. The design is based on three elements: water, forest and (Hanseatic) city. Although the space has a contemporary design, the TIP sees room for improvement. By upgrading the existing design, they want to retain the good elements from the current design and add new interactive elements. The aim is to inspire visitors to do more and different things than they had planned in advance. The TIP thus becomes a contemporary Inspiration Point.
Our approach
In this project, we mapped out the frameworks and wishes for the project together with Heerlijk Harderwijk. We translated these into a briefing for the designer. We then mapped out the content together. A layout was created using a number of themes that is logical and recognizable for visitors. We supervised the design and realization from start to finish.
The result
The result is an interactive wall about Harderwijk. On the left side, the Hanseatic city theme is highlighted. Sights can be seen on a large map of Harderwijk. Each sight has a cord with an object at the end of the cord that represents the sight. For example, there is a fish at the historic fish market, the Hanseatic horse of Harderwijk at the city walk, etc. When you pull a cord, information and inspiration appear on a screen to the right of the map.
In the middle of the wall, glass shelves are included for positioning merchandise. On the right side of the wall, the water theme is highlighted. A fishing boat can be moved along the horizon of Harderwijk with various sights along the water in the background. By moving the fishing boat along the sights, you can see inspiration tips on a screen. For example, there are tips about the boulevard, the city beach, the ports, etc.